The Drum B2B Brand Leader
Our Audience
Today's marketers don't read yesterday's news.
Today's marketers are always asked to break new ground, find that next frontier for sales, on-board that new tool or uncover that next insight. That's why they come to The Drum. For a fresh take to make the change and deliver the results they are shooting for.
The Drum is a trusted global media brand for professionals in the creative, marketing and media business. We believe in a brighter future through better marketing. We give marketers of all disciplines the news, insights, and opportunities they need to inspire their marketing, and change the world.
“93% of readers say The Drum keeps them well informed about their industry”
Source: 2020 readers survey
Audience by persona

The Drum is...
Number 1 marketing and media publisher in the UK and Europe.*
Number 2 worldwide*,
And, the fastest growing US.*
*(unique visitors, SEMrush 2022)
Audience by regions 28% USA 14% APAC 56% EMEA 2% Other

Audience by numbers
11.5m+
unique global audience per year and growing
24k+
event registrants a year
134k
newsletter subscribers
426k+
registered users
421k
social followers
65%
of our audience is made up of brands agencies and media
69%
of our audience are senior decision makers
Our engaged B2B audience

